Alden Interviews Rohit Bhargava

What are the trends that will be shaping our future? In this episode we talk to consultant, speaker and Wall Street Journal best-selling author Rohit Bhargava about his latest edition to his Non-Obvious Trend book series entitled Non-Obvious Megatrends: How To See What Others Miss and Predict The Future (available at Amazon and Barnes and Noble). The Non-Obvious series is the ultimate guide to learning how to curate ideas and see the patterns in what others miss to identify trends that can change your business or your career.

Rohit is an innovation and marketing expert and the founder of the Non-Obvious Company. He spent 15 years as a marketing strategist for Ogilvy and Leo Burnett and also teaches marketing and innovation at Georgetown University. Be sure to follow Rohit on Twitter to learn more about his thoughts and methods to aggregate past trend predictions into bigger ideas.

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